Privacy Policy

This Privacy Policy describes how Diamond Kart (referred to as "we," "us," or "our") collects, uses, and shares your personal information when you visit or make a purchase from our website https://shop.thediamondkart.com/ (the "Site").

Information We Collect

We collect different types of information from and about you, including:

• Personal Information You Provide: This includes information you directly provide to us when you:
  • Create an account: Your name, email address, phone number, and password.
  • Place an order: Your name, shipping address, billing address, email address, phone number, and payment information (credit card details, UPI information, etc. - please see the "Payment Information" section below).
  • Subscribe to our newsletter or marketing communications: Your email address.
  • Contact us through email, phone, or contact forms: Your name, email address, phone number, and the content of your communication.
  • Participate in surveys or promotions: Your name, email address, and any other information you provide.
  • Leave reviews or comments on our Site.
• Automatically Collected Information: When you visit our Site, we automatically collect certain information about your device and browsing activity, including:
  • Your IP address.
  • Your browser type and operating system.
  • Referring website addresses.
  • Pages you visit on our Site and the time spent on those pages.
  • Links you click on our Site.
  • Device identifiers.
  • Cookies and similar tracking technologies (see our "Cookies Policy" below for more details).
• Information from Other Sources: We may receive information about you from third-party sources, such as payment processors, shipping providers, and marketing partners, to help us provide and improve our services.

How We Use Your Information

We use the information we collect for various purposes, including to:

• Process and fulfill your orders, including shipping and payment processing.
• Manage your account and provide customer support.
• Communicate with you about your orders, inquiries, and our products and services.
• Send you marketing and promotional communications (with your consent, where required by law).
• Personalize your experience on our Site and tailor our content and offers to your interests.
• Improve our Site, products, and services.
• Detect and prevent fraud and other illegal activities.
• Comply with legal obligations.
• Analyze website usage and trends.

Sharing Your Information

We may share your personal information with the following categories of third parties:

• Service Providers: We share information with third-party service providers who perform services on our behalf, such as payment processing, shipping, email marketing, website hosting, and analytics. These providers are contractually obligated to protect your information.
• Business Partners: We may share information with business partners to offer you joint products or services or to run co-sponsored promotions (with your consent, where required).
• Legal Authorities: We may disclose your information to law enforcement agencies, government authorities, or other third parties if required by law or legal process, or if we believe in good faith that such disclosure is necessary to protect our rights, property, or safety, or the rights, property, or safety of others.
• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred to the acquiring entity.
• With Your Consent: We may share your information with other third parties with your explicit consent.

Payment Information

When you place an order on our Site, your payment information (such as credit card details or UPI information) is collected and processed by our secure third-party payment processors. We do not directly store your full payment card details on our servers. Our payment processors are compliant with the Payment Card Industry Data Security Standard (PCI DSS) to ensure the security of your payment information.

Your Choices and Rights

You have certain rights regarding your personal information, including:

• Access and Correction: You can access and update your account information by logging into your account on our Site. You can also request to access or correct any inaccuracies in your personal information we hold about you.
• Opt-Out of Marketing Communications: You can unsubscribe from our marketing emails by clicking the "unsubscribe" link in the emails or by contacting us directly.
• Cookies: You can manage your cookie preferences through your browser settings. Please see our "Cookies Policy" below for more details.
• Data Deletion: You may have the right to request the deletion of your personal information, subject to certain exceptions.
• Withdraw Consent: If we are processing your personal information based on your consent, you have the right to withdraw your consent at any time.

To exercise any of these rights, please contact us using the contact information provided below.

Data Security

We take reasonable measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. These measures include encryption, firewalls, secure server facilities, and regular security audits. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to provide you with our services, comply with legal obligations, resolve disputes, and enforce our agreements.

Cookies Policy

Our Site uses cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and personalize content. Cookies are small text files that are placed on your device when you visit a website. We use both session cookies (which expire when you close your browser) and persistent cookies (which remain on your device for a longer period).

We use cookies for the following purposes:

• Essential Cookies: These cookies are necessary for the basic functionality of our Site, such as enabling you to log in, add items to your cart, and complete your purchase.
• Performance Cookies: These cookies collect information about how you use our Site, such as which pages you visit most often and if you encounter any errors. This information helps us improve the performance and usability of our Site.
• Functionality Cookies: These cookies allow our Site to remember your preferences (such as language or region) and provide enhanced features.
• Marketing Cookies: These cookies are used to track your browsing activity across different websites and to deliver targeted advertisements that are relevant to your interests.

You can control and manage cookies through your browser settings. Most browsers allow you to block or delete cookies. Please note that disabling certain cookies may affect the functionality of our Site.

Third-Party Links

Our Site may contain links to third-party websites or services that are not owned or controlled by us. We are not responsible for the privacy practices of these third-party websites. We encourage you to review the privacy policies of any third-party websites you visit.

Children's Privacy

Our Site is not intended for children under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately, and we will take steps to remove the information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will post any changes on this page and update the "Last Updated" date at the top. We encourage you to review this Privacy Policy periodically.

Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

Diamond Kart
+91 9676498891
info@thediamondkart.com

While the provided physical address is noted, please be aware that this is primarily an e-commerce website, and customer service inquiries should be directed to the provided phone number or email address.

Last Updated: [Date - e.g., March 31, 2025]